Free ad websites allow you to sell anything. However, not all the ads posted catch the attention of web visitors. In most cases, it is because of how these ads have been prepared. Some are ambiguous and incomprehensible. Others provide unclear details that do not make any sense to the visitors. So, how do you prepare the best ad for classified websites?
Identify a target audience
When posting an ad online, you must be targeting a particular social class, gender, industry, etc. Knowing the group well means that you understand their language and how they like their ideas presented. Some categories will focus on the price while others are interested in brand names. Know their consumption behavior and make the advert based on such aspects.
Know the Market
Prices of commodities and services are dictated by prevailing market forces. Knowing what the market offers helps you to set the price and conditions for accessing certain goods and services. With knowledge of other packages available in the market, you will find ways of making your offer more competitive to attract consumers and buyers.
Know the Product
Buyers have numerous options in your category. The information you provide about a certain product will convince the buyer and help him in making a decision. It will make your description more convincing. Knowledge of the product is also essential since you can identify the features that are of interest to users of such a product. Provide as much details as possible using the least number of words.
Understand the site
Different sites offer unique features meant to highlight the products posted. Some sites like 10dayads.com allow you to post free classifieds that have images and videos attached. Others provide limited space for product description. You might also be provided with a chance to share the ad on social media. Identify the categories provided and list your product or service in all the categories it falls. Whichever site you choose, make maximum use of the features provided. This will only happen if you know the features.
Talk to the buyer
Ads are meant to convert interest into a sale. Strike a conversation with your buyer in a very friendly and simple tone. When making the description, highlight features of interest and how they provide a solution to the buyer. Be factual and professional in your wording. The words and graphics you use will be your salesman online. Capture the imagination of the buyer and you will be selling within minutes.